Press release course
The secrets of PR made simple: Press release writing
If you want to get editorial for your company or products, the essential tool that you need is a clear press release. It is the key to getting you high-value publicity for free. You are competing against thousands of stories and you must capture the attention of the journalists before they bin it.
This course teaches you how to write a press release that will grab the attention of journalists.
Topics covered include:
- clarifying why you are writing a press release
- how to make your press release informative and compelling
- how to identify your target media
- contacting and pitching to a journalist
- identifying different media opportunities
To find out more, call 020 7460 5050 or email us.