Shooting and editing high quality videos used to be the preserve of professional cameraman, film crews or TV stations. This made it only accessible to the very largest of organisations.
Now thanks to the technology in our phones and the development of apps, it is now possible for even the smallest micro business to replicate this type of footage.
As a result, video has become almost ubiquitous on websites, email campaigns, social media and even leaflets via QR codes.
While almost anyone can hold their phone up and shoot videos, making content that really stands out online is a different matter and still requires a degree of ingenuity and thought.
Creating realistic storyboards, knowing how to shoot in different lighting situations, framing the best shots, getting the most out of interviewing people, editing clips into useable segments and understanding what your narrative are all skills that very few of us possess.
You could spend hours watching YouTube videos and TikToks, seeing what works and what doesn’t. Or you could come on a brilliant new course that PBC is running which will equip you with many of the basics such as shooting horizontally or vertically, framing, focus and exposure.
Here’s the trainer John Dixon explaining how this works …
For just £90 you’ll not only get three hours of interactive, innovative training but also the most important piece of kit that you’ll require in order to shoot decent video – a smartphone ‘cradle’.
The course is designed for a wide variety of people from sole traders to employees and from artisan creators to students who want to learn new skills.
We have limited availability so book now to get ahead of your competitors.
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